About Me
I'm Ziyad Mir, a Software Engineering Leader with over 12 years of experience across industry-leading companies including Google/YouTube, Uber, Opendoor, and Quora.
As an industry expert in Brand Advertising with a specialization in targeting for large-scale systems like Google Ads, I've driven multiple projects generating $XXXM+ in incremental ARR for YouTube.
My technical expertise spans integrating Machine Learning into products at Quora, Uber, and YouTube/Google Deepmind, with a proven track record in developing strategic new products and driving growth.
I graduated from the University of Waterloo with a degree in Systems Design Engineering, where I studied Product Design, Machine Learning, Data Structures and Algorithms, Optimization, Systems Design, and Economics.
Professional Journey
Google/YouTube, Software Engineer
Zurich, Switzerland & San Francisco, CA
- UberTL for Youtube Select ($XB ARR)
- Led Youtube Flash: Moment-Level Youtube Ads ($XXXM incremental ARR)
- Launched Youtube Select for Shorts, competing with TikTok Pulse
- Developed BrandShift metrics for Brand Identity
Uber, Software Engineer
San Francisco, CA
- Onboarded ML onto Communications Platform with AutoML team
- TL for Rosetta, the translations service (highest read throughput across Uber)
Opendoor, Software Engineer
San Francisco, CA
- Engineer #5 at Opendoor (NASDAQ: $OPEN)
- Built first A/B testing platform and automated offer pipeline
Quora, Software Engineer & Product Manager
Mountain View, CA
- Led growth team to launch signup wall revamp
- Drove 100x search traffic increase